The list read like Amazon’s corporate values run through a bro-speak translation engine. People in Kalanick’s world were not happy or sad, they were “super pumped” or “super unpumped.” Company brainstorming meetings were “jam sessions.” Half the company enjoyed Kalanick’s colorful vocabulary. The other half bit their lips. Kalanick expected everyone to be as “super pumped” about the values as he was.
