Of course, we live in the age of data, and numbers have a tangible effect on our perceptions. We’re bombarded daily by numbers, statistics and trends from which we are supposed to make sense of the world. While this is vital to our well-being, we are collectively rather numerophobic, and sometimes even seemingly obvious trends hide trapdoors that confound us. Just how important is this influence, and how can it drive us towards dangerously error-strewn conclusions? That is a complex but important question – and one we will tackle in the next few chapters.

