Jinal Shah (If I Were Marketing)

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quotes Habitat for Humanity founder Millard Fuller, who said, “It’s easier to act your way33 into a new way of thinking than to think your way into a new way of acting.” Jacobs has found this to be true in his own small-change experiments: “If you just go ahead and do something differently, and you do it enough times, it will change your mind. If you force yourself to smile, you trick your brain and then you start to become happier.” Jacobs has tried this “act as if” approach with everything from changing his posture to behaving as if he were more confident than he is. When he finds that he’s ...more
A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas
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