Because change is now a constant, the willingness to be comfortable with, and even to embrace, ambiguity is critical for today’s leaders. The consultant Bryan Franklin has observed that effective30 leaders today may not appear to be entirely decisive because they are forced to reconcile conflicting forces and paradoxes in the current marketplace. Such leaders often find themselves “standing at the intersection between seemingly contradictory truths”: How do you balance growth with social responsibility? How do you enrich your offering while streamlining production? And so forth.
