Mark Lennox

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At some point, as much as you may have prepared and practiced, the person you’re attempting to persuade will ask you a question that stumps you. (This moment is where careers are made, by the way!) You have a few options here: You can lie, but only assholes lie. You can try to make something up on the fly, but they’ll see right through that. Plus, it’ll probably be wrong, in which case, it’s a lie. You can buy for time with a strategically stretched out series of ummmmmmms until a co-worker bails you out. But every ummmmmmm that comes out of your mouth is decreasing the room’s confidence in ...more
Ruined by Design: How Designers Destroyed the World, and What We Can Do to Fix It
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