Oh, but you don’t get invited to those discussions? For the record, every time a designer tells me this, I follow up with, “Have you ever asked to be in those discussions?” and half the time the answer is no. At which point, I have to take a deep breath. First off, no one is going to invite you to those conversations on their own. Remember, they don’t know what it takes to design something correctly. They think they hired a pixel pusher.

