Engineers’ definition of design — the people in the bunny hats who make the colors — is still widely accepted by a large majority of designers working in the field today. Unfortunately, it’s a definition that’s been accepted by designers as well. And perpetuated by anyone who claims the mantle of “creative,” which is a self-loathing term that needs to be killed with fire. The truth is that design, when it comes to digital products, is a team sport. Designing a complex tool well takes people from a lot of different fields. Be they engineers, strategists, developers, or yes, designers.
