send times based on data: 10 am: While late-morning send times were the most popular in general, several concluded the best time to send emails is at 10am Another notable time is 11am. 8 pm-midnight: I bet you didn’t expect that one. It looks like emails generally receive more opens and clicks later in the evening. This is likely due to people checking their email before going to bed. 2 pm: It looks like you might be successful by sending your emails later in the day as people are checking out of work mode or looking for distractions. 6 am: This makes complete sense given that research from
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