‘Best SEO management. Digital marketing experts’. There’s no offer here. It’s more of a statement, right? There’s no specificity, no risk reversal, no timeframes, no end benefit to me. This dull-as-dishwater copy will never awaken your prospects from their sleepy state, shoot an electric thunderbolt through them, nor provoke them to take action. This doesn’t get you excited in any way. And this from a company who apparently are digital marketing experts! Now let’s take a look at what a winning offer in this space looks like. This is one from yours truly: ‘Guaranteed Google rankings in 90 days
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