When I try to imagine what a fictional master of the Competitive Conspiracy would say about this, it comes out something like: “It’s not okay to lose. But the hurt of losing is not something so scary that you should flee the challenge for fear of it. It’s not so scary that you have to carefully avoid feeling it, or refuse to admit that you lost and lost hard. Losing is supposed to hurt. If it didn’t hurt you wouldn’t be a Competitor. And there’s no Competitor who never knows the pain of losing. Now get out there and win.”