Amazon.com went live on July 16, 1995, selling books out of a two-hundred-square-foot basement room in an industrial area of Seattle that had once been used for band practice and still had SONIC JUNGLE spraypainted on the door. By 1997, as founder Jeff Bezos was trying to find funders for Amazon’s IPO, the warehouse had relocated to a 93,000-square-foot space on Seattle’s Dawson Street. Still, investors were skeptical about Bezos’s business plan. “If you’re successful, you’re going to need a warehouse the size of the Library of Congress,” Bezos remembers one man explaining before turning him
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