Business is very competitive, and the difference between the Hall of Fame and the graveyard can be remarkably thin. Everyone says they want to run a tight ship, but the best way to harness your entrepreneurial verve is to tie your own hands to the yarak mast. It will turn all of your business SHOULDS into business MUSTS. I’ve spent a lot of time finding different places to apply the idea of yarak, and it never ceases to amaze me how helpful it is.
