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Swipe to Unlock: The Primer on Technology and Business Strategy, by Parth Detroja

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Because advertisers often pay per thousand views, Pay-Per-Impression is more often called Cost-Per-Mille, or CPM.[270] (Mille comes from the prefix milli, as in millimeter.)
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Swipe to Unlock: The Primer on Technology and Business Strategy
Swipe to Unlock: The Primer on Technology and Business Strategy
by Parth Detroja
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