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Kindle Notes & Highlights
by
Nathan Latka
Read between
April 20 - May 8, 2022
SELL PICKAXES TO GOLD MINERS
This is like the part of the iceberg that floats above water—it’s big, it’s shiny, and everyone talks about it. You know the rest of this story. The bigger part of the iceberg is the part people can’t see, underwater. That’s the part you can win, the part that will bring you cold hard cash. It’s also the part that’s completely off consumers’ radar, so you’ll never hear about it from them.
In the next decade, he will have a full client base and will bring in a high six-figure annual income from his VO work. This year, he plans to secure ten regular clients and get an agent. To accomplish the year’s goal, he’s setting five systems in motion: System 1: Record/produce demos for the genres he plans to work in: audiobooks, radio/TV commercials, corporate videos. System 2: Build a portfolio website to showcase his demos.
System 3: Audition for thirty gigs a week through websites like Voices.com and Voices123.com. System 4: Reach out to ten agents a week. System 5: Reach out to five audiobook publishers a week. Each day of the week he’ll focus on building out one of these systems. If one system has to launch before he can start another (demos before website, website before auditions and agent/publisher outreach), he’ll dedicate his week to building each layer of the cake that will ultimately provide him with year after year of voiceover success.
Ditch To-Do Lists and Build Out Your Systems Batch Your Time