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Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption, by Thales S. Teixeira

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Most potential decouplers fail either because they didn’t acquire enough customers or because they couldn’t profitably serve those customers who had signed on.
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Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption
Unlocking the Customer Value Chain: How Decoupling Drives Consumer Disruption
by Thales S. Teixeira
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