the quality of the internal rewards you pursue. Author Daniel Pink has written several key works on his theories of contemporary motivation. In current times, he says, the idea of “Motivation 3.0” is more likely to bring about the personal success we all desire. This follows the eras of Motivation 1.0, which is merely the primitive need to survive, and Motivation 2.0, the reward-and-punishment model your parents might have experienced in theirs. Motivation 3.0 is all about intrinsic motivation. It’s spurred by Pink’s belief that “the secret to high performance isn’t our biological drive or our
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