That’s a big blind spot for people. They shut down opportunities they’re not interested in rather than letting the conversation play out. But remember, your best analysis is done when you have people’s best and final offers in hand, whether that’s employees you want to recruit, CEOs you’re trying to sell your company to, or customers you’re trying to sell a product to. You want to be as close to the finish line as possible before you decide on anything so that you have the best and most accurate data possible.
