The Revolt of the Public and the Crisis of Authority in the New Millennium

by Martin Gurri

The elite vision of a post-truth era ultimately rests on a fallacy. It assumes that there was once a time when voters acted on some sort of rational calculus based on “objective facts,” and were immune to “appeals to emotion and personal belief.” Consider Matthew d’Ancona’s condemnation of the tactics used by Brexit advocates: “This was Post-Truth politics at its purest—the triumph of the visceral over the rational, the deceptively simple over the honestly complex.”108 But that has always been the way. All the cunning dictators, like Hitler and Mussolini, persuaded by appealing to raw emotions—but so did the great democrats from Pericles to Lincoln and Martin Luther King, Jr. It’s how human persuasion works.