Not long ago, a revolutionary was a dedicated professional. To achieve his goal, he needed an organization to conduct command and control, a published program to explain the need for radical change, resting on an ideology which persuaded and attracted large numbers of the public—who would then be formed into a mass movement by means of command and control. Organization, program, printing presses, ideology, mass command and control: this costly, slow-moving machinery, with its need for hierarchy and obedience, could be transcended by a single click of the mouse if Wael Ghonim won his bet.