Mark Schwartzman

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Like every industry other than baseball, in the world of nation-states, a Minor can grow up into a Major. England began as a tiny Minor, just like Disney and Amgen. Just like those two, it built on the unexpected success of a powerful loonshot—the mother of all loonshots. It rode that idea to industrialize, weaponize, and evolve into a Major, spreading its language and customs around the world.
Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries
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