Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

by Ryan Serhant

Practice listening to your clients before you talk. Take a few seconds to digest what they are saying before you respond. Think about what they are saying to you first, and be sincere when you speak.

Serhant Secret #6 People don’t like being sold, but they love shopping with friends. Sales isn’t about delivering a cheesy line,

Serhant Secret #7 Connection first, product second.

Serhant Secret #9 Don’t always sell the most expensive product.

Steve Jobs said it best: “People don’t know what they want until you show it to them.”