It is similar to advertising in our day; we know full well it is trying to manipulate us and make us buy some product, but this does not prevent us from watching the ads, which can be good or funny, subtle or just plain silly, but even if we dislike them we do not necessarily dislike advertising in itself, and although we know there is no difference between this or that product and that all the glamor associated with one and not the other belongs to the image and not the product, which can be a different thing altogether, we nevertheless still buy what we associate with the glamor.
