Most of the time, if you’re uncomfortable with something, it’s because it isn’t right. Discomfort is the human response to a questionable or bad situation, whether that’s working long hours with no end in sight, exaggerating your business numbers to impress investors, or selling intimate user data to advertisers. If you get into the habit of suppressing all discomfort, you’re going to lose yourself, your manners, and your morals.
