Once again, the U.S. government had it. NOAA had forty years’ worth of infrared satellite images of all the land in the United States—again on tape drives in some basement. Plants absorb visible light and emit infrared light: you could calculate the biomass in a field by how much infrared light it emitted. Friedberg brokered a deal with Google, which had digitized the information and gave him access to it for free. “That’s when we discovered that farmers were lying about the dates they were planting,” said Friedberg. The federal crop insurance program, seeking to minimize the risk of freeze,
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