Like wealth, luck is created by process, not by event. ✓- Luck is created by increased probabilities that are improved with the process of action. ✓- If you find yourself playing the odds of “big hits,” you are event-driven, not process-driven. This mindset is conducive to the Sidewalk, not the Fastlane. ✓- “Get Rich Quick” marketing is a Fastlane because savvy marketers know that Sidewalkers place faith in events over process.
✓- Moneymaking “systems” are rarely as profitable as the act of selling them to Sidewalkers.
