When you don't feel wealthy, you'll try to conjure that feeling with the swipe of a VISA or the completion of a credit application. As such, you head to the BMW dealership and buy a car on credit. You buy a nice pair of Prada shoes or a new iPhone. Altogether, these things are presumed to give you respect, pride, admiration, and acceptance. And what are these feelings supposed to do for you? You anticipate joy.
