Henry Ford knew it and that’s why he gave his employees a hefty raise in 1914; how else would they ever be able to afford his cars? “Poverty is a great enemy to human happiness; it certainly destroys liberty, and it makes some virtues impracticable, and others extremely difficult,” said the British essayist Samuel Johnson in 1782.28 Unlike many of his contemporaries, he understood that poverty is not a lack of character. It’s a lack of cash. A