The customer service industry is a prime example of hiring gone wrong. Poor customer service is at epidemic levels. That’s because people who don’t like to serve customers are hired and placed into customer service jobs, and no amount of training or motivating will fix what interviewers miss. Realizing that motivation assessment is the key to hiring well isn’t a new concept. Understanding that neglecting this assessment is the number one reason why most hit-and-miss hiring occurs and knowing exactly how to fix this problem is a new way of thinking for many.