Story: Style, Structure, Substance, and the Principles of Screenwriting
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The archetypal story unearths a universally human experience, then wraps itself inside a unique, culture-specific expression.
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An archetypal story creates settings and characters so rare that our eyes feast on every detail, while its telling illuminates conflicts so true to humankind that it journeys from culture to culture.
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Originality is the confluence of content and form—distinctive choices of subject plus a unique shaping of the telling.