Price Waterhouse boasted a great variety of clients, a mix of interesting start-ups and established companies, all selling everything imaginable—lumber, water, power, food. While auditing these companies, digging into their guts, taking them apart and putting them back together, I was also learning how they survived, or didn’t. How they sold things, or didn’t. How they got into trouble, how they got out. I took careful notes about what made companies tick, what made them fail. Again and again I learned that lack of equity was a leading cause of failure.
