Thomas Hefke

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When you’re anxious about your business, there is no easier quick-relief antidote than checking things. The problem is that you could spend all day checking things and fail to do anything to change things. I call it insecurity work—stuff that you do that has no intended outcome, does not move the ball forward in any way, and is quick enough that you can do it unconsciously multiple times a day.
The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture
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