Let’s take a hypothetical situation involving a hypothetical “you.” You see a chocolate bar in a Hallowe’en bag, and you’re seized by a desire to munch on it: a classic example of a positively reinforced behaviour. That is, you’ve tasted a similar chocolate bar before and liked the experience. Now, when this new bar appears in your sight, dopamine is released in the NA, inciting you to take a bite. Your four-year-old daughter, to whom the bar belonged, accuses you of thieving. “The dopamine made me do it,” you say in self-defence. Your daughter, nothing if not a reasonable preschooler, drops
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