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If a potential client was reluctant, I’d say, “You should take all the time you need. No pressure.” And by “no pressure,” I meant, “No pressure until the next time I’m in touch, which may be in an hour.” I tried to avoid coming across as a nudge, while making myself ubiquitous and inexorable. The smarter clients could see what I was doing, see how it worked, but it worked nonetheless because everyone wants to be wanted. And the realization that your would-be agent has a plan to handle whatever may be coming, and that he can execute it, is reassuring.
Who Is Michael Ovitz?
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