Shakti Chauhan

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If Jason Bourne were to get a call thirty minutes into the first Bourne Identity movie and a gentle, calming voice began to explain who Jason really was, why he’d suffered amnesia, and that the government was offering him a pension along with a house on the coast, then no one would keep watching. The reason to pay attention would be gone.
Building a StoryBrand: Clarify Your Message So Customers Will Listen
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