She began doing poetry seminars at business conferences. She learned to speak the language of the mid-level executive, which mostly involved turning silly nouns into silly verbs: incentivize, maximize, dialogue, leverage. She prepared PowerPoints on leveraging poetic inspiration to maximize customer communication. PowerPoints on externalizing stress and reducing workplace violence risk factors through poetry. The junior VPs who listened to her had no idea what she was talking about, but their bosses ate it up.
