Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds

by Carmine Gallo

Better-than-average communicators are generally more successful than other people, but great communicators start movements. They are remembered and revered by their last names alone: Jefferson, Lincoln, Churchill, Kennedy, King, Reagan.

The key part of the TED format is that we have humans connecting to humans in a direct and almost vulnerable way. You’re on stage naked, so to speak. The talks that work best are the ones where people can really sense that humanity. The emotions, dreams, imagination. —CHRIS ANDERSON, CURATOR, TED