LinkedIn Unlocked: Unlock the Mystery of LinkedIn to Drive More Sales Through Social Selling
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12%
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The old way of selling isn’t as effective with today’s modern buyer. The new method of selling has evolved and requires you to educate buyers, build relationships and connect digitally.
Hans Bech
No. We still buy and sell as we did, but we have easier access to information and new trading formats
12%
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The sales dialogue needs to shift from “What can I sell you?” to “How can I help you?”
Hans Bech
It was always like that
17%
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You have just provided the solution to your client’s problem.
Hans Bech
No, you have not. These are just generic assumptions. They may be industry issues, but not necessarily customer issues.
28%
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The first and most important best practice I can share with you is to personalize every connection request that you send out to people you don’t know at all or know well.
Hans Bech
That is a good piece of advice
29%
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With the use of these automation tools, they send their entire LinkedIn network a message that is irrelevant to 90%+ of their entire network.
Hans Bech
That may not be the case. It could be a good approach to cleaning you network