That’s why you will create a new 3HAG every year, so that you always have a 3HAG that’s three years away. This is a crucial part of achieving your BHAG, your 10-to-30-year goal: You must always have a 3HAG that’s three years out. At the same time, the 3HAG from the year you just finished will become your 2HAG, and your 2HAG will become your 1HAG. I have seen teams with 3HAGs that are only twelve months away; this will not help you reach your BHAG. So you will always have a 3HAG!

