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Eirik Johnsen

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Among the many post-mortem analyses of that conflict, Boyd’s followed the logic that since we cannot predict exactly what a future war might look like, we need to find general patterns, the “common elements” as he termed them, that will apply to any battle, conflict, or war. So, rather than engage in a technical “Why did the North Vietnamese win?” inquiry, of which many began at that time, Boyd simply asked: “What does it take to win?” By taking such a general approach, he arrived at ideas that apply to human conflicts in practically whichever arena they occur.
Certain to Win: The Strategy of John Boyd, Applied to Business
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