Signaling: The way a new power leader makes a crowd feel more powerful through his speech, gestures, or actions. Structuring: Putting structures and practices in place that enable participation and agency. A new power leader “structures for participation.” Super-participants: The most active contributors to a platform, and often those who create the core assets that power the platform and create its value. Taking the turn: To move from old to new power. “WeWashing”: A phrase coined by our friend Lee-Sean Huang to describe the way brands sometimes use the language of the crowd and appear to
...more
