But in late 2004, the word came down from Jobs officially: “We’re gonna do a phone. There’s gonna be no buttons. Just a touchscreen.”23 Apple purchased FingerWorks for the multitouch technology, and soon the phone project was split into two competing tracks. P1 (shortening the Purple designation) became the code name for the existing iPod+Phone version. P2 became this new, multitouch, shrunk-down tablet idea.
