The definitive book on the merger, There Must Be a Pony in Here Somewhere, was written by Kara Swisher some years after the deal was consummated. In it, she claims that, at the time, the merger seemed like a home run to her and nearly everyone else: “In one major move, the two companies had seemingly addressed their weaknesses and intensified their strengths. I won’t deny I really believed that, as did many others—many of whom now pretend they never did.”
