Your First 100: How to Get Your First 100 Repeat Customers (and Loyal, Raving Fans) Buying Your Digital Products Without Sleazy Marketing or Selling Your Soul

by Meera Kothand

If they don’t know they have a problem to be solved in the first place, they won’t appreciate your solution. Some may be aware, and some may not be. You need to raise awareness of the core problem so that they recognize it.