Juan Manuel Vera

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This, together with your brand attributes, will guide your copy, your visuals, and your tone. It’ll also help you communicate your brand when you actively make an effort to be known, liked, and trusted by your audience.
Your First 100: How to Get Your First 100 Repeat Customers (and Loyal, Raving Fans) Buying Your Digital Products Without Sleazy Marketing or Selling Your Soul
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