I told them that every person in every NFL meeting room has the same goals. It's not the goals that will make you successful, otherwise everyone and every team would be successful after writing down their goals. Instead, it's your commitment to the process, your growth and your purpose that drives you to reach these goals, that will determine what you accomplish. I then had them write down their commitments and purpose for playing and had them share with the rest of the team. It was powerful.
