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The Paradox of Choice: Why More Is Less, by Barry Schwartz

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In general, dramatic, vivid causes of death (accident, homicide, tornado, flood, fire) were overestimated, whereas more mundane causes of death (diabetes, asthma, stroke, tuberculosis) were underestimated.
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The Paradox of Choice: Why More Is Less
The Paradox of Choice: Why More Is Less
by Barry Schwartz
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