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When you’re trying to recognize a pattern, it can be difficult to determine which signals you should pay attention to. One handy rule of thumb is what I call “Go On Three.” The idea comes from newspaper “trend” stories (i.e., “Everyone’s Wearing Bowties!”), in which the rule is that one event is an occurrence, two similar events form a coincidence, and three are a trend. Many futurists use a similar method.
Imagine It Forward: Courage, Creativity, and the Power of Change
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