Jason’s phrase for building a fast-moving, dynamic, and rebellious dream team was “the Ocean’s Eleven approach.” He hired buddies from Amazon and classmates from Harvard Business School, anybody he knew and trusted to spend eighteen-hour days arguing and coding in an almost suicidal bid to get the NewCo site running within ninety days. You can’t confuse credentials with character, competence, or chemistry. When your aim is to disrupt the status quo, you have to know the team has your back.
