Adrienne explained that lumberyards aren’t unique, in that every business determines its QBR. And the QBR always sits within one of four quadrants: leads, sales, deliverables, or cash flow. I prefer to think of these aspects of business in terms of things we do, and so I modified them a bit, though the meaning is the same: Attract, Convert, Deliver, Collect (ACDC). (Recall that I first mentioned ACDC in chapter five.)
