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We discussed it, and eventually she was able to land on her company’s core function: compassionate and clear communication. Cyndi said, “When I speak with my clients, no matter what is going on, good or bad, I find a way to make them understand the circumstances and bring them back to a state of confidence. I give them peace of mind. For us, that communication keeps everything on track.”
Clockwork: Design Your Business to Run Itself
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